UNC Charlotte’s Popp Martin Student Union is known for ‘enhancing the student experience’ at UNC Charlotte. On August 15th, 2019 the University celebrated the Popp Martin Student Union’s 10 year anniversary by planning a week-long celebration full of activities, mini-contests, and student giveaways.
I helped develop a short-term identity for the marketing campaign and I assisted in creating marketing materials to promote the week-long celebration. We created promotional items using the short-term identity and the campaign helped ensure that the campus came out to celebrate!